Site Audit

Spot issues on your site and get a full
list of what you can do to fix them:

• Check for broken pages, links,
  and problems with basic html tags.
• Detect complex issues related
  to international SEO, crawlability,
  and schema optimization.

Keyword Research

Navigate the most trusted keyword research
database with tons of metrics and easy-to-use
filters. Discover new targets based on:

• Competition level
• Keyword difficulty
• Monthly volume
• Related phrases
• Questions, and more.

360 View Competitive Analysis

Take a deep dive into any of your competitors’ data:

• Keywords
• Backlinks
• Ad campaigns
• Top performing content

Use Competitors reports to see who you’re up against
online and what their current strengths and
weaknesses are.

Content Ideas Generation

Use the Topic Research tool to gather thousands of new topics related to your area of interest. Hone in on the real questions people ask, popular headlines in your niche, and trending subtopics!

Hyper-Focused Rank Tracking

Track daily rankings of your target keywords on a
zip-code level, in multiple devices, and locations in a
single dashboard. Discover your competitors and see
opportunities to rank and acquire new SERP Features.

A Complete Link Building Workflow

• Run Backlink Gap analysis to find out who is linking to the other sites in your niche, but not yours.
• Analyze the data on a competitor’s backlinks with our Backlink Analytics reports.
• Set up an outreach campaign in the Link Building Tool. Email prospects directly from Semrush to build new links to your site.